PT Sharp Electronics Indonesia won the several awards such as the Indonesia Customer Experience Awards 2020, for the AC category. The Indonesia Customer Experience Award 2020 is an award given by SWA Magazine in collaboration with Business Digest to provide feedback for brands that are constantly response to customer expectations and demands.

The award measures how well a brand can meet consumer needs, such as product cost performance and consumer satisfaction. We won the award because of our attachment to the product, such as the emotional aspect and the possibility that consumers will buy back the product.

The benchmarks for the assessment of the 2020 Indonesia Customer Experience Awards were taken based on a survey conducted using a combination method of face to face interviews and telesurvey in 6 main cities such as Jakarta, Bandung, Medan, Semarang, Surabaya and Makassar, involving 3,000 respondents.